Sitation was growing, and had brought on talent to help with partnerships and marketing, but didn’t have a complete vision or plan in place. Robert was brought on to assist, and helped guide the Sitation team members while leveraging his own insights too.
He supported everything from reviewing and honing decks, partner agreements, and pitch details, to organizing goals and coaching team members. At the same time, Robert assisted with marketing calendars and plans, including tradeshow strategies, blog postings, and goal setting for a new marketing hire.
Robert’s short-term engagement gave Sitation a clear plan for partnerships and marketing at a pivotal time, just as the company was poised for significant growth.